The winning strategy for gaining
viewers and bringing in new revenue

Media Market Watch 2022 report for Africa

English | French

Are you ready to expand your audience reach?

Don't miss out on the opportunities that the diverse television market in Africa has to offer.

Africa is one of the fastest growing TV markets in the world.

With a population of 1.2 billion people and counting, TV penetration in Africa is at 42%, with the potential to reach 58% of under-served people.

For distributors who can connect with these new audiences, the opportunities for future growth are huge.

In 2022, Intelsat conducted a survey through GeoPoll, a research agency in Africa, to better understand the viewership habits of free to-air channels on Intelsat 20.

Get the eBook to find out about the key survey findings, including:

    • Pay-TV subscriber projections
    • Market trends
    • Audience insights
    • Solutions for overcoming connectivity challenges

Download eBook